Thursday, 3 October 2013

The Challenges Involved In Becoming An Entrepreneur

By Angel Dudley


The days when a peaceful old age could be guaranteed by continued employment by the same company for many years have certainly passed. Modern times have brought many advances but also a great deal of uncertainty. Many people realize that they cannot depend upon the honor or ability of a single employer to see them through their working life. That is why becoming an entrepreneur has become such a powerful desire with so many people.

People have a wide variety of reasons for entering into business. Many realize that they cannot expect long term security from working as employees. Others do not want to accede to the demands of their bosses and yet others feel that they are better able to realize their dreams if they go it on their own. One thing is certain, however. Regardless of the reason for starting a new business the person concerned needs guts and courage.

The sad fact is that a very large percentage of new businesses fail rather quickly. One of the main reasons is that new businesspeople simply do not receive proper training. They think that their ideas are the most important factor that will ensure success. The truth of the matter is that the mundane issues of cash flow control, adherence to a host of legal requirements and proper administration are just as important and this is often overlooked.

A novel plan is often a wonderful reason to start out in business but much preparation is needed. It is vital to perform proper market research and to evaluate market expectations. Many new businesspeople simply fail to understand that unless they prepare the market for their innovations they may not make any headway. Marketing strategies and issues such as pricing and distribution also need careful consideration.

Many successful new business owners opt for a franchise. There are many good reasons to consider this option. Franchises use proven business models and the mother company offers extensive support to the new owner. They also provide marketing material and they are able to negotiate better deals on leases and finance. Franchise companies normally do whatever they can to make sure that new franchise holders succeed.

One of the biggest shortcomings of new businesses is the failure to develop a long term strategy. Change is inevitable and businesses should not only react upon those changes, but they should foresee them and make plans in time. This is the only way in which to use change to advantage rather than to fall victim of changed business environments.

There is another great danger to new businesses. Owners are often enthusiastic but they fail to realize that they cannot continue to do everything themselves. As the business grows they become overwhelmed by responsibilities and many tasks are left undone. They need to learn how to delegate responsibilities and how to focus on those aspects of the business where they can best make a difference.

Becoming an entrepreneur is a dream many people share but few have the courage and finance to actually make their dreams a reality. Running a business is a huge responsibility but it can also be an adventure. Success is often measured in financial terms but many people rate their personal satisfaction in making their businesses grow as the biggest reward.




About the Author:



No comments:

Post a Comment