Sunday 18 August 2013

The Latest SEO News Following Panda And Penguin Updates

By Frederic Leblanc


After Google launched their algorithm updates, Panda and Penguin, Seo as we knew it before changed completely. Webmasters had been complaining that their websites lost ranking, were de-indexed and even sandboxed. But you don't have to be concerned about that any longer, we'll clarify the latest SEO news you'll need to know in this new era.

Latest SEO news revealed

The first update was Google Panda, released in February, 2011. Google panda is in charge of detecting poorly written content, spun articles, keyword stuffed content, and so on. Before Panda, webmasters generally utilized 1 post as well as 40 differents versions from the same article for their links building campaign, this technique does not work anymore. The algorithm following this update is so potent that it could recognize your article's topic by sorting out every possible keyword, phrase you utilized inside your article. Google is intelligent, if you have crappy content material, they will notice, sooner or later they'll.

This update isn't that bad, really the solution is fairly simple: hire a great writer, write the content your self, and write for individuals and not for the search engines like google.

And now we introduce to you, the true nightmare of all webmasters, Google Penguin update. This really is the genuine deal, the update that ended thousands of web sites and punished millions. This poor boy is watching the methods you use for developing links to your web site. No more Black Hat Seo, which implies that these "10,000 links each day campaigns" are out from the game for great. Using Black Hat methods is totally forbidden now, all these automatic tools we used to use are now virtually useless, you will find people who still use it but now it must be almost manual so there is no danger. Even Gray Hat methods are dead. Within this latest SEO news, what Google is trying to achieve with this update is that Google wants to show high quality, relevant content to its customers so why would he rank your Overly-optimized, complete of irrelevant content web site?

It's all about White Hat methods now, and it should have been that way since the very starting. The majority of the so known as "SEO experts" had been really scammers and what happened to them now? They're out from the business. Before it was very lucrative to make a item (generally ebooks), produce a website or landing web page and after that run the HEAVIEST black hat campaign ever and rank it in a matter of months. All they cared was concerning the simple cash, not really caring about how visitors benefited from it. Latest SEO news in a nutshell (tips integrated)

Produce a top quality product or service about some thing you're passionate about. We want effective company that keeps the money flowing for many years. In case your product is good enough, you will get money, do not rush it. Create a well-designed web site to promote your product/service. Tip: include a blog inside your site. Google loves new content, and also the best way to add every day or weekly content is through a weblog inside your website. Market your web site the proper way, White Hat methods only. Stop trying to take shortcuts because within the lengthy run, they do more harm than good..

That is it. Now you realize exactly what to avoid and what to complete. You may also Google "Latest SEO news" for more tips and good practices you can apply for your web site.




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