Monday 22 April 2019

B2b Creative Blog Writing And How To Get Started

By Cynthia Lewis


Nowadays there are many different types of blog and many different types of writer, but there is one thing that all of them have in common. That is that they are writing for other people just like them. This is the key to effective b2b creative blog writing that will make your work stand out amongst the competition and make your career a successful one.

Think about your own experience when you are reading blogs. Do you prefer it when they are written in the first person and have a little personality in them? Business articles used to be more detached and professional in tone, but people are increasingly finding that the individual prefers to feel like they are reading work from a real person.

How do you find your inspiration? Everybody is different and some people are constantly inspired, to the point where they have trouble switching off their minds and relaxing, whereas others find great difficulty in being inspired and finding new ideas for their work. Inspiration is a big part of a writers life and it is important to find the best way to find your own.

Reading is essential for all good writers and if you have ever read the work of a writer who doesn't read, you know it straight away. Not only does it improve vocabulary, grammar and spelling, but it also helps writers to hone their own styles. You will be learning about writing without even realising it. So make sure what you are reading is good quality.

It is vital that you research the competition and see what they are doing in their blog. This makes good business sense but is just as important even if your blog is just a hobby. It will teach you what other people are interested in reading about and it will teach you what other people in the same industry are interested in writing about.

As with everything in life, practise will make all the difference to your work. After you have written your article, step away from the computer and try to get some distance from it. When you come back you will be able to read your article with fresh eyes and see any areas that aren't working. This is also essential for proofreading.

Stepping away from the computer or page is very important. If you find you are struggling to think of words or new ideas, or just struggling to finish a sentence, stop what you are doing and get outside. Do something completely different and give your mind a chance to focus on something else. Usually by the time you go back to the blank page your mind will have worked out the solution without you even knowing it.

It doesn't matter whether you struggle with every sentence you write or whether it comes easily, flowing from your fingers onto the page. What matters is the effort and thought that you put into each article, because even the best writers know that this shows through in the work, and no one wants to read an article that someone didn't care about writing.




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