Tuesday 17 February 2015

Grades & Their Correlation To Networking With LI Advertising

By Rob Sutter


One can make several arguments as to why a college student's grades may falter. A lack of concentration could have something to do with it but the advent of technology, ranging from video games to smartphones, could be looked at as well. What about social media, which has become a mainstay in our lives? This may not have nearly as strong of a connection, which is what experts in LI advertising can not only recognize but shed light on as well.

Iowa State University associate professor Reynol Junco looked at social media and its influence on college students. What was discovered was quite surprising, as I did not realize that there was such a separation between groups in college. The study that Junco carried out, according to a report on Phys.org, showed that while college freshmen struggled, in this regard, there were comparatively fewer problems amongst seniors in that same school. It was an interesting discovery, to say the least.

Junco's study involved a total of 1,600 college students, each of them who were surveyed while both surfing Facebook and conducting schoolwork. It was found that, on average, each freshman spent two hours on Facebook a day while using half of that time to complete schoolwork. Unlike those in higher grade levels, lower grades seemed to be common amongst freshmen. However, I thought that it was extremely interesting to see Facebook activities which were often linked to better marks in class.

In fact, Junco found out that activities like checking in with friends and sharing links with those very friends spurred positive results in class. The same could also be said for RSVPing to an event, which is another point that should draw the attention of firms like fishbat. As one can clearly see, social media has its advantages in school. It's just a matter of how well it's used, which is a point that no one in the field of LI advertising will disagree with.

As students complete work towards college graduation, there has to be a separation between work and play. Of course, it's easy to see that both can come together, at least when it comes to social media usage. For many college students, it's easy to see that Facebook - in addition to other sites, it would seem like - could have a positive influence. It's just a matter of how often it's used, so make sure you don't forget about the responsibilities to account for as well.




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