Thursday 20 September 2012

Internet Article Marketing Requires Different Abilities From Writers

By Conrad Oconnorton


Internet article marketing represents new opportunities for economics and culture worldwide. In an era of fundamental change many established industries and practices are being transformed. Many jobs in heavy industry and mining could be taken over by robots and people are kept on only out of kindness. In book publishing reading habits and the means of production have already changed almost out of recognition.

English has been a dominant language on the World Wide Web so writers in English have had many advantages when compared with writers who use other languages. However, they have been slow to respond and in many cases have persisted in old attitudes. Rather than embracing concepts such as internet article marketing they have adopted condescending attitudes and talked in superior tones about the fascinating smell of real books.

Literacy and numeracy are often at odds. People who are good at words tend to defer to mathematicians and scientists when it comes to numbers. When computers came to the forefront of the intellectual environment many literate people tended to stand back nervously, assuming that mathematicians and scientists would be the ones to assume prominence.

Since the 1980s wave upon wave of new technological advances have crashed against the academic and intellectual shores of human understanding. People who grew up understanding that things like books and newspapers called 'The Times' were immutable have found adaptation difficult.

Even before considering the enormity of a world in which books are obsolete, simply mastering the succession of gadgets that have to be mastered is daunting to minds that have been fixed in conventions for years. However, it cannot be denied that technology can facilitate the process of producing books. Qualities like coherence and cohesiveness can be mechanically facilitated.

Internet article marketing is an interesting new opportunity for writers. The market for traditional written products has always been competitive and is probably more so now than ever before. However, article marketing is emerging as a new path to profit. Articles can be sold in the form of e books or anthologies of private label rights articles for which there is demand from website owners.

People who have published their own websites need to feed them with original content at about the same level of intensity that a fireman had to feed coal into steam engines during the age of steam. Many have neither the energy nor the time to write enough and so there has emerged a niche for article marketing. Content. Some issues that accompany the growing demand have yet to be resolved. They entail quality, adequate remuneration and reliability. Like so many issues in the infant world of the Internet such issues seem to be as yet unresolved and changing constantly.

Often stated needs in article marketing are for 'informative' writing. Ideally this will be reliably factual but the fine line between fact and opinion, as real journalists know, can be a matter of conjecture especially when phrases such as 'some people think' are used. Insistence on a 'positive tone' can also be problematic since it can distort the truth. Search engine crawlers seeking relevance are having far reaching consequences for what writers are producing and it appears that the jury is still out on whether this is a good or bad thing. Whatever happens, it appears that internet article marketing will be significant in the way that knowledge is stored and purveyed in the future.




About the Author:



No comments:

Post a Comment