The printing industry has come under intense pressure in recent times to reduce processes which damage the environment. Brochure printing is one of the areas currently undergoing serious adjustments to conform to demands by customers in this respect. When planning to come up with a start-up, you need to factor in these requirements since they are a major determinant of your future success. You will achieve brochure printing that is eco friendly in a number of ways.
One of the most important areas you need to consider is the type of ink being used in your firm. The traditional types are derived from petroleum products. The problem with these types is that when they are exposed to the atmosphere, they result in the formation of smog which in turn reduces visibility and is also a known trigger for asthmatic attacks. Soy-based alternative inks are a way better option.
The other area which a business needs to consider carefully is the type of paper being used in the form. The two main options that exist are virgin and recycled paper. Virgin paper is that which is derived from trees directly which means it is a direct contributor of deforestation. As the name suggests, recycled paper is derived from paper which has been used before.
Water is an important natural resources which should be used carefully. Without recycling, estimates indicate about 65% of water used in a printing firm goes to waste. Adopt a water recycling system in which as little water as possible is used. Efforts should also be made to ensure effluent is well treated so that it does not pollute the water reservoirs into which it is released.
Petroleum based energy sources are among the leading causes of emissions into the environment. A suitable printing firm should ensure the energy used is kept at the minimum. Whenever possible the petroleum based sources should be replaced by renewable sources such as wind and solar energy. Re-evaluate your equipment regularly to ensure that you get the maximum output for every unit of electricity used.
Two main types of printers exist in the market: the analogue and the digital printers. The former has been in existence for some time now. It is associated with lower printing costs but costs associated with other technical aspects such as printing plates often increase the final costs significantly. The quality of prints is inferior to that of digital printers. The analogue printer has also been shown to be less energy efficient.
Design your brochure in a manner which ensures the number of pages are as few as possible. This is done by restricting yourself to the key message and providing references for any other information which may be needed. There are two main benefits when such a design is used: lower production costs and conservation of trees due to a lower demand for paper.
Implementing sustainable brochure printing requires that one looks at all the areas of the supply chain. These range from suppliers of raw materials, the production of brochures and the delivery of the finished product to the consumer. The guiding principle should be to minimize wastage of natural resources and to eliminate processes causing environmental degradation.
One of the most important areas you need to consider is the type of ink being used in your firm. The traditional types are derived from petroleum products. The problem with these types is that when they are exposed to the atmosphere, they result in the formation of smog which in turn reduces visibility and is also a known trigger for asthmatic attacks. Soy-based alternative inks are a way better option.
The other area which a business needs to consider carefully is the type of paper being used in the form. The two main options that exist are virgin and recycled paper. Virgin paper is that which is derived from trees directly which means it is a direct contributor of deforestation. As the name suggests, recycled paper is derived from paper which has been used before.
Water is an important natural resources which should be used carefully. Without recycling, estimates indicate about 65% of water used in a printing firm goes to waste. Adopt a water recycling system in which as little water as possible is used. Efforts should also be made to ensure effluent is well treated so that it does not pollute the water reservoirs into which it is released.
Petroleum based energy sources are among the leading causes of emissions into the environment. A suitable printing firm should ensure the energy used is kept at the minimum. Whenever possible the petroleum based sources should be replaced by renewable sources such as wind and solar energy. Re-evaluate your equipment regularly to ensure that you get the maximum output for every unit of electricity used.
Two main types of printers exist in the market: the analogue and the digital printers. The former has been in existence for some time now. It is associated with lower printing costs but costs associated with other technical aspects such as printing plates often increase the final costs significantly. The quality of prints is inferior to that of digital printers. The analogue printer has also been shown to be less energy efficient.
Design your brochure in a manner which ensures the number of pages are as few as possible. This is done by restricting yourself to the key message and providing references for any other information which may be needed. There are two main benefits when such a design is used: lower production costs and conservation of trees due to a lower demand for paper.
Implementing sustainable brochure printing requires that one looks at all the areas of the supply chain. These range from suppliers of raw materials, the production of brochures and the delivery of the finished product to the consumer. The guiding principle should be to minimize wastage of natural resources and to eliminate processes causing environmental degradation.
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